Ride the Wind with Dreams, Live Up to Our Prime | Derateck 2025 Sales Summary Conference & Awards Ceremony Successfully Concluded

To comprehensively review the achievements of sales operations in 2025, systematically deploy development objectives for the coming year, and further align thinking and build consensus, Derateck recently held its 2025 Sales Summary Conference & Awards Ceremony in grand fashion. Centered on the theme “Ride the Wind with Dreams, Live Up to Our Prime,” the conference reviewed the key milestones achieved over the past year, conducted in-depth analysis of industry trends and market opportunities, clarified strategic directions for 2026, and recognized outstanding teams and individuals for their exceptional performance.

 

Reviewing Achievements and Strengthening the Foundation for High-Quality Growth

 

At the conference, Chairman Lixin Wang delivered a comprehensive review of Derateck’s overall operational and sales performance in 2025, along with an in-depth analysis of the competitive market landscape. He noted that amid a complex and rapidly changing market environment and increasingly intense industry competition, Derateck will adhere to a development strategy of seeking progress while maintaining stability in 2026. The company will continue to focus on core products and key markets, steadily advancing in the fields of press brakes, laser cutting, punch-shear combination machines, and automation solutions, further enhancing brand influence and market recognition.

 

 

Gaining Insight into Trends and Clarifying Strategic Direction

 

Focusing on industry and market development, multiple department heads delivered thematic presentations from different perspectives, covering key topics such as domestic and overseas market conditions, industry trends, competitive analysis, as well as market opportunities and challenges for 2026.

 

 

The head of overseas markets provided a comprehensive overview of the current international market environment, regional demand shifts, and key market opportunities, offering clear guidance for future business deployment. Subsequently, the conference entered a forward-looking industry analysis segment. By integrating industry development trends and competitor dynamics, regional sales directors conducted in-depth discussions on current challenges and opportunities, while highlighting potential growth areas and strategic priorities for 2026. These discussions helped clarify development pathways and further unify strategic consensus.

 

During the case-sharing session, sales representatives from various regions presented in-depth analyses of major customer projects and representative application cases. Based on real-world implementation results, they demonstrated the practical value and competitiveness of Derateck’s products and solutions in the market, providing strong support for future replication and experience sharing.

 

Strengthening Support and Building a Collaborative Combat System

 

With “product marketing strategy and after-sales support” as a core theme, the second half of the conference focused on the coordinated enhancement of product strength and service capability. Relevant leaders introduced key product lines—including press brakes, laser and automation solutions, CNC punching machines, and panel bending centers—and elaborated on their competitive advantages and market strategies through typical application scenarios.

 

On the product side, the technical strengths and application scenarios of Derateck’s press brake portfolio were systematically reviewed. From performance upgrades to solution matching, product positioning for diverse customer needs was further clarified. Regarding the development direction of laser and automation products, speakers combined market application trends to share in depth the real value of automation solutions in improving production efficiency and reducing labor costs, showcasing Derateck’s continuous investment and technical accumulation in the field of intelligent manufacturing.

 

In terms of composite processing and efficiency enhancement, presentations on CNC punching machines and panel bending centers highlighted the importance of integrated and highly efficient equipment in modern sheet metal fabrication, emphasizing customer value and application scenarios. At the same time, Derateck’s comprehensive after-sales service support system was introduced, underscoring service as a key pillar in ensuring stable equipment operation and supporting customers’ long-term development. Driven by the dual engines of products and services, a solid foundation was laid for market expansion and deeper customer collaboration.

 

During the sales empowerment segment, the marketing and finance departments jointly conducted systematic training sessions tailored for 2026. The training covered the new pricing system, technical solution planning, sales policies, and key financial regulations. Through clear explanations and focused interpretation, the sales team further aligned understanding, clarified rules, and strengthened execution capabilities, laying a solid foundation for market expansion and business growth in 2026.

 

Honoring Excellence and Uniting the Strength to Move Forward

 

The evening awards ceremony brought the conference atmosphere to its peak. Derateck honored outstanding individuals and teams for their performance in 2025, with awards including Top Three Sales Awards, Outstanding Sales Award, Sales Team Award, Best Newcomer Award, Automation Excellence Award, and Production Line Excellence Award.

 

Behind each honor lies the dedication of Derateck’s sales professionals to deep market cultivation and their long-term commitment to meeting customer needs. By recognizing excellence and setting benchmarks, the company further ignited the passion and motivation of all employees to strive for excellence and achieve new goals.

 

 

Uniting Hearts and Minds to Embark on a New Journey

 

Only by riding the wind with dreams can we move forward with confidence; only by living up to our prime can we reach new heights. Standing at a new starting point, Derateck will continue to deepen its strategic layout, steadfastly advance product upgrades, technological innovation, and service capability development, and continuously refine its end-to-end intelligent sheet metal solutions—moving forward together toward a new chapter of growth.